Analytics Tells the Story
Your Lead Gen Strategy is Incomplete
Together, your CRM and site traffic analytics tell the story of your ideal customers, and the journey they take to their purchase decisions. Knowing this information simplifies the targeting of those exact individuals, and finding those just like them.
![leadgen-icons-01](https://www-stage.mlivemediagroup.com/wp-content/uploads/2018/10/leadgen-icons-01.png)
Business Intel
Reach those visiting your site, or who already know your business, better.
![leadgen-icons-02](https://www-stage.mlivemediagroup.com/wp-content/uploads/2018/10/leadgen-icons-02.png)
Locator Marketing
Use GeoFencing or other location-based targeting to find people that are right for your audience types, and message just them.
![leadgen-icons-03](https://www-stage.mlivemediagroup.com/wp-content/uploads/2018/10/leadgen-icons-03.png)
Sales Data Integration
Expand your tactics through sales support: marketing, cadences, and outreach
Building Leads Takes Strategy
Every business with a direct sales team needs terrific prospects. But those using the same business development tactics they’ve always used are experiencing diminishing returns. Marketing and advertising simply can’t take place until you know just who you need to reach. Integrating true analytics and machine learning will change the way you do business. Your lead-gen marketing will be more strategic as a result.
Site Conversions, Sales, or Traffic: Which is Most Important?
OUR EXPERTISE
Real World Examples
Vaccination Awareness Still Relevant, Campaign grows engagement 27%
Despite audience fatigue and continued controversy on the subject of vaccination, Hackley prioritized vaccination as a priority message for its audience. They needed to ensure…
Camp for Autism Patients Full in 3 Weeks
Our primary goal in marketing this facility was to fill camp registrations. Our campaign, slated to run until the camp’s registration deadline, was paused after…
Mayoral Race Uses Social Display, OTT for Results
By 2022, the stage was set for a rematch. Our firm was employed by The Committee to elect Sheldon Neeley to provide media services leading…
Industry insights
Blog Posts
Tips for Universities to Enhance Recruitment Marketing
Lead Generation
Effectively marketing a university to prospective students requires a well-rounded approach that leverages digital platforms, highlights unique selling points, utilizes targeted advertising, enhances the website…
4-Year College Students: Changing Demographics
Lead Generation
According to the Institute for Women’s Policy Research, more than one in five college students (or 22%) are now balancing the responsibilities of parenthood along…
ProTips for Approaching Recruitment
Lead Generation
The most promising candidates are receiving multiple invitations to apply, and offers come quickly.
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Grow Your Business
This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.