Andy Olson, a Creative Strategist at MLive Media Group, dives into more tools and features in Adobe Illustrator. In this video Andy shares some tips to help you use swatches and global color.

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Messaging Tips for Recruiting Degree Completions


When developing creative for these audiences, it’s critical to consider these factors in the visuals, headlines, and copy.

The Impact of Increasing Room Rates


Revenue management strategies should be used to determine the optimal balance between rates and occupancy for maximizing overall revenue.

Tips for Universities to Enhance Recruitment Marketing


Effectively marketing a university to prospective students requires a well-rounded approach that leverages digital platforms, highlights unique selling points, utilizes targeted advertising, enhances the website…

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