You Have Changed, but Your Image Hasn’t
Life happens at a fast clip, and your brand matures with every deal. If your brand promise, products or services have changed in time but your brand hasn’t kept up, it may be time.
You Aren’t Memorable
Your potential customers see you frequently, but don’t remember your brand or worse, your mission.
.
You Look Dated
Your choice of date-night clothing has changed since you graduated high school. If your brand has been around a long time and never shrugged off the bellbottoms, it’s time to refresh your wardrobe.
.
Brand Promise Isn’t Clear
Do you have a mantra? Do you stand for something? Do you have a shared mission? That should be evident visually to those that encounter your brand.
Poor Sentiment
Your brand has poor consumer perception and needs to reinvent.
New Competitors
When the competitive set changes dramatically, you need to choose: stick with what has worked, change, or simply refresh. “Updating” is not the same as “Start Over.” Act in accordance with what reality is now, not what it once was.
INDUSTRY INSIGHTS
Blog Posts
Messaging Tips for Recruiting Degree Completions
Content & Creative
When developing creative for these audiences, it’s critical to consider these factors in the visuals, headlines, and copy.
The Impact of Increasing Room Rates
Content & Creative
Revenue management strategies should be used to determine the optimal balance between rates and occupancy for maximizing overall revenue.
Tips for Universities to Enhance Recruitment Marketing
Content & Creative
Effectively marketing a university to prospective students requires a well-rounded approach that leverages digital platforms, highlights unique selling points, utilizes targeted advertising, enhances the website…
WE'RE HERE TO HELP
Grow Your Business
This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.
Ad Choices
